Chron.com | 'Donor fatigue' impacts Salvation Army fundraiser: "Donor fatigue' a new impact from storms
At this juncture, giving to Houston Salvation Army is down 10% from same time in '04
By ANNE MARIE KILDAY
Copyright 2005 Houston Chronicle
Officials of the Houston Salvation Army are leaving no bell unrung in fighting 'donor fatigue' that already challenges the $2.3 million fundraising goal for the annual Thanksgiving and Christmas programs."
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