Wednesday, September 14, 2005

Corporate Emergency Management Agency - Forbes.com

Corporate Emergency Management Agency - Forbes.com: "Corporate Emergency Management Agency
Adam Hanft, chief executive, Hanft Unlimited, 09.12.05, 3:30 PM ET


NEW YORK - When does corporate philanthropy cross the line into exploitation? Should companies stop advertising during national catastrophes? Can a chief executive advance the public's interests and bolster his brand at the same time? How do consumers react to business as usual in an unusual time? "

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